With the coming of the Great Depression in 1930, fashion took a drastic turn from the bawdy, free-spirited plumage of the Roaring 20's. Gradually, dresses turned to a more elegant, long style that still kept the free-flowing hem of the flapper era; men kept the classic suit, but traded their flat caps for fedoras.
In spite of economic hardship, men and women alike still dressed with as much class as they could, so as to offer the impression that they were unaffected by the financial crisis. That being said, at this time many women started making clothing at home to cut costs. Patterned clothing became popular as well, perhaps because the material from flour and grain sacks was often patterned, and more accessible than bolted fabric (this is purely speculation on my behalf; more research is needed to confirm this claim).
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